Content Marketing Manager
This is a fantastic opportunity for a talented Content Marketing Manager with technology content experience to join a leading data analytics company!
They're looking for a passionate and ambitious storyteller who can communicate complex subjects clearly, through engaging and targeted content. This is an integral role in a diverse marketing team, with an organisation that offers fantastic career development opportunities!
- Developing story briefs, creating and editing original and existing content in the form of infographics, blogs, video, white papers, etc. for a range of topics and target audiences
- Managing the production of related content assets
- Translating brand objectives into stories and contributing to an annual content plan across a defined set of focus areas
- Collaborating with various teams across the wider business to create and optimise content to support the multi-channel marketing strategy
- Measuring and analysing content performance, utilising industry best practices to inspire new and engaging content
- Using your understanding of keyword research and SEO to identify content opportunities to improve search traffic
- Degree level education or equivalent qualification
- Extensive B2B content marketing experience, with significant experience creating content for a software/technology company, or related scientific field
- Exceptional writing skills, with the ability to create effective original content targeted to a variety of audiences and channels
- Excellent communication skills, with the ability to collaborate effectively with dispersed colleagues
- Thorough knowledge of digital marketing processes and channels that contribute to a highly integrated marketing strategy
- Solid organisational, multi-tasking and project management skills with high attention to detail and quality, capable of delivering within tight timescales
- Ability to analyse, plan and draw insight from various data sets
If this sounds like the challenge you're looking for in, please apply with your CV or get in touch for more information!
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